Mobile Advertising

Clever idea to use a bike as advertising that I spotted in downtown Burlingame:

Conveniently a rather noticeable bike (and color!)
The Bay Area has a huge bike culture, and it's not uncommon to see people stop and admire other bikes.  I ended up stopping because I love old ten speeds, but then noticed the sign.  

It's location changes frequently (but always points to the store) and it doesn't just sit locked up when not in use...someone is riding this bike! 

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